Unlimited free local calls within a telecom operator's own network has become a standard norm with Tata Indicom joining the bandwagon to offer free local calls within its own network and charging 49 paise to other mobile phones. The Tata group telecom company today launched a Rs 325 prepaid card "Freedom Call Voucher" with a talk time of Rs 150, which offers unlimited free local calls in the Tata Indicom network of both fixed line and mobile, while to other local mobile phones it will cost 49 paise and to other fixed lines the customers have to pay 99 paise.
The validity of the card is 30 days and the STD rates for both, own as well as other networks, are Rs 2.49 paise.
Tata Teleservices consumer business president Naresh Malhan claimed that the offers from Tata Indicom was better in terms of offering value than the other similar offers available and expected that it would help in increasing the firm's average revenue per user (ARPU).
Tata's closest rival Reliance Communications (RCOM) has already introduced free unlimited outgoing calls to any local Reliance mobile phone under pre-paid and post-paid schemes.
The company also launched a bundled offering with colour handset and connections for entry level consumers.
The 'Go Active Regular' starter pack at Rs 299 that entitles a customer free incoming facility for a year and 1000 minutes of free Tata-to-Tata calls valid for six months on three handsets of Huawei at Rs 1499, Haier at Rs 1200 and a Kyocera at Rs 1999.
After these two CDMA players, GSM players are also expected to offer similar packages to subscribers.
SOURCE : DNA MONEY
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