Growing Your Marketing Business As A Team Leader

In many reputable businesses, the triumph of the people working under a business owner reflects how successful that owner is. Many great leaders will tell you that by surrounding themselves with good people have enabled them to achieve their current level of success. This is especially true in multilevel marketing where the success of the team leader is directly the result of the efforts of their team.

Take sports, for example. The coach doesn't get onto the field and help the team win games. They rarely get a chance to show how well they can perform. One thing the coach does do is make sure the team knows the essentials of the game, along with the small fine tuning details that may need to be done in order to help each player reach their peak performance capability.

As a team leader in multilevel marketing, your role is very similar to that of a coach. While rarely you would ever tell a team member that they're not performing up to expectations and tell them to quit, if their performance is not earning them any money they will leave on their own. Your job as the team's coach is to make sure each player of the team has the opportunity to be successful, provide them the guidance they need to do the job that is expected of them and reinforce their own dedication to generating their own success.

Not everyone who initially wants to be on your team will have the commitment or the self drive to be successful. Not everyone is cut out to be self-employed and while multilevel marketing essentially has you working for a master company, independent distributors are their own boss and responsible for their own success. However, since the team leader also gets a portion of each team member's success through sales commissions, it comes to show that, as a team leader, you make sure those who do have what it takes, can be successful.

One thing many leaders take a little too far is the fact that they need to walk everybody down the right patch. Holding their hand, 'babying' them if you will, and watch every step they take. This is not necessary. Know that these members of your team are here because they want to be their own boss. They are adults, and just like you had to, they will make their own mistakes and learn from them to become better.

Hosting motivating sales meetings is one way to make sure all your team members understand the process. Every so often it takes an individual effort to help your team reach their full potential. Everyone has strengths and weaknesses and as a team leader, being able to identify them in each of your team's members will help you work with them on their weaknesses while exploiting their strengths to make them even stronger.

One strategy that can be successful, as well as turn around and bite you in the 'you know what', is telling your team members how much money you'll make. Some leaders see this as an incentive by letting the team members know what their potential earnings are. Provided they continue to work harder and smarter, they could be making that much money or more. Others may take offense in believing you are getting rich off their efforts while they continue to struggle. You have to know your team members and their motivation to decide if this maneuver will work for you.

Tara Brown is the owner of ExecutiveHomeBody.com and writes on a variety of subjects related to leadership and coaching home businesses. To learn more about starting your own business, visit http://www.ExecutiveHomeBody.com

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